Join GTT Advisors
Training, technology, workflows, guided support, mentorship resources, and professional tools designed to help you build and grow your travel business.
Whether you're entering the travel industry, developing your business, or looking for a more structured agency home, GTT Advisors gives you the framework, systems, resources, and guidance to move forward with confidence.
We provide the framework. You build the business.
More Than a Host Agency
Access to travel suppliers is only one part of building a professional travel business. GTT Advisors combines agency affiliation with structured onboarding, business systems, technology, workflows, training, community, and guided support so you have a clearer path from learning the industry to confidently serving clients.
Support
Know where to turn when you need guidance. Our Guided Support Model provides multiple levels of help.
Systems
Use repeatable processes instead of rebuilding your business every time you receive a new client.
Success
Develop the skills, confidence, consistency, and professional foundation needed to pursue your individual business goals.
Who We Serve
Whether you are entering the industry or looking for a more structured agency home, GTT Advisors has a pathway for you.
New Travel Advisors
For those entering the travel industry who need a structured place to begin, learn the fundamentals, understand agency processes, and begin serving clients professionally.
Developing Travel Advisors
For advisors who have begun selling travel but need better systems, workflows, business organization, supplier direction, marketing resources, and guided support.
Growing & Experienced Advisors
For advisors who understand travel sales but want a professional agency environment with systems, technology, collaboration, resources, and support that can help them operate more efficiently and continue growing.
The GTT Guided Support Model
GTT provides the framework, systems, resources, and guidance. Advisors are empowered to learn, implement, and operate their own travel businesses.
Learn
Build your foundation through structured onboarding, training, agency resources, supplier education, business development tools, and step-by-step guidance.
Implement
Put what you learn into practice using GTT systems, workflows, templates, forms, technology, examples, and professional resources.
Ask
When questions arise, use the appropriate GTT support channel, community resources, and guided support opportunities to receive direction and clarification.
Grow
As your knowledge and confidence increase, move beyond basic setup into marketing, sales, specialization, group travel, client retention, efficiency, and long-term business growth.
Learn. Implement. Ask. Grow.
We support your business. We do not become your business.
Your GTT Support Pathway
Advisors have multiple levels of support. Here is how to find the help you need.
The first place to access established processes, tutorials, training, templates, demonstrations, and frequently asked questions.
A collaborative space to ask general questions, learn from other advisors, share experiences, and benefit from conversations happening across the GTT community.
For agency, administrative, supplier, system, workflow, or technical questions that require additional assistance.
A recurring guided support experience where advisors can bring questions, explore strategies, review systems and workflows, and learn together.
Certain situations may require additional individual attention. These situations are addressed when appropriate based on the nature of the question or business need.
GTT Advisor Roundtable
Learn. Ask. Apply. Grow.
A recurring guided support session where GTT Advisors can bring questions, explore business strategies, review systems and workflows, and learn from real-world advisor experiences.
Roundtable conversations may include:
One advisor's question can become a learning opportunity for the entire GTT Advisor community. When appropriate, Roundtable sessions may also become part of the growing GTT training and knowledge library.
What GTT Advisors Receive
Your membership is more than agency affiliation. It is a complete advisor ecosystem.
Become a GTT Advisor
Join GTT Advisors at the current Founding Advisor Rate of $50 per month. Your membership combines agency affiliation, technology, training, community, resources, and Guided Support within one advisor ecosystem.
Get Started
Includes the one-time TPI setup fee and first month fee.
Build & Grow
Ongoing membership for continued access to systems, training, resources, community, and one on one support.
Earn
80% Advisor · 20% Agency
What Your GTT Advisor Membership Includes
More Than a Membership. A Business Framework.
Your GTT Advisor membership combines agency affiliation, technology, training, community, resources, and Guided Support within one advisor ecosystem.
At the current Founding Advisor Rate of $50 per month, advisors receive access to the tools and framework designed to help them establish, organize, and grow their travel businesses.
*Program details, pricing, and availability are subject to change. Advisors should schedule a discovery call to review current terms and determine if the GTT Advisor membership is the right fit.
Your First Six Months With GTT
A Guided Start. A Stronger Foundation.
Your first six months are designed to help you move from onboarding into confident implementation. Instead of trying to learn everything at once, you'll follow a structured path that introduces the agency, systems, suppliers, client processes, technology, marketing, and resources you need to begin building professionally.
Start & Set Up
- Agency onboarding
- Professional email
- Supplier registration
- Agency policies and procedures
Learn & Build
- Travel industry fundamentals
- Client journey
- Inquiry and booking processes
- Professional communication
- Niche development
- Supplier education
Implement
- Forms
- Client workflows
- Follow-up
- Technology
- Marketing
- Social media
- Business routines
Refine & Grow
- Business development
- Sales
- Lead generation
- Client retention
- Group travel
- Specialization
- Efficiency
- Continued professional development
The goal is not simply to give you answers. It is to help you understand and use the systems and resources that allow you to operate your business with increasing confidence.
The GTT Advisor Development Journey
From travel advisor to travel business owner.
"Show me where to begin."
GTT provides foundational training and onboarding.
"Help me understand how to do this correctly."
GTT provides systems, examples, resources, and guided support.
"I understand the process. I have a specific question."
The advisor uses resources and brings focused questions to the appropriate support channel.
"How can I improve, specialize, and expand?"
The focus moves toward sales, marketing, group travel, specialization, efficiency, client retention, and growth.
"I know how to operate my business and when I need agency guidance."
This is the intended progression of the GTT Advisor experience.
Systems That Support the Business
Travel advisors need more than passion and supplier access. They need professional processes that help them organize inquiries, communicate with clients, follow up consistently, market their services, and manage the business behind the booking.
Technology is there to make the advisor more organized and efficient, not more overwhelmed.
Your Business. Your Responsibility. Our Framework.
Becoming a GTT Advisor means becoming an active participant in your own development. GTT provides resources, structure, systems, training, and guidance, while each advisor is responsible for learning, implementing, serving clients professionally, and continuing to develop their business.
GTT can provide the road map. You still have to drive.
Build a Business Around the Travel You Want to Sell
GTT Advisors can develop businesses across a variety of travel specialties. Explore the types of travel our agency serves and the niches you may choose to develop as your knowledge and business grow.
Destinations Around the World You Want to Sell
Explore destinations across the globe and discover the places your clients are dreaming about. Browse our destination library to find inspiration, research travel options, and build itineraries that turn ideas into unforgettable experiences.
Explore DestinationsMeet the GTT Advisor Team
Our agency brings together travel professionals who care about creating thoughtful travel experiences while building strong professional foundations.
Sharolyn Denise Lofton
Founder, Group Travel & Tours | GTT Advisors
Sharolyn Denise Lofton is the Founder of Group Travel & Tours and GTT Advisors, bringing more than a decade of travel industry experience to the agency. Through GTT Advisors, she has created a structured environment where travel advisors can access the training, systems, technology, resources, community, and guidance needed to build professionally.
Her vision for GTT is simple: advisors should have an agency behind them while also developing the knowledge and confidence to operate their own businesses.
GTT provides the framework. You build the business.
Connect with Denise
Taé McGlothin
Priority Travel Pro
Edna Dieudonne
Amusing Escapes
Heather Marshall
Just Say When Travel
Marie McCalister
Group Travel & Tours
Built From Experience. Designed for Advisor Growth.
Group Travel & Tours LLC is a family-owned hosted travel agency created with a heart for service, meaningful travel, and advisor support. Through GTT Advisors, we provide a structured environment where travel advisors can access training, systems, technology, resources, community, and guidance to build professionally.
We believe travel planning should feel exciting, not overwhelming, and that advisors deserve a supportive space to learn, grow, and serve clients with confidence. Our agency brings together travel professionals who care about creating thoughtful travel experiences while also building strong professional foundations.
Resources when you need direction. Systems when you need structure. Guidance when you need support.
Ready to Build With a Framework Behind You?
You don't need to know everything before you begin. You do need a willingness to learn, implement, and take ownership of your growth. GTT Advisors provides the agency foundation, systems, resources, community, and guided support to help you move forward professionally.